Social media is one of the best tools that you can use to engage with your customers and to build a community of clients and sponsors. Going viral is important if a popular celebrity or social media influencer shares your product or service. However, the risks of using social media include the use of images and videos without legal permission or the illegal sharing of images and people’s faces. That might result in lawsuits. Here are some tips how to deal with social media lawsuits.
If you or your company or group is named explicitly in a social media lawsuit, then you should act quickly and respond to all the allegations. Unless it is of a serious nature, then you can simply announce that your lawyer will handle the case. The most important thing is that you show up quickly in order to clear your name. Besides, you would not want to delay the proceedings and solve the matter.
Ask Your Attorney for Summary Judgment
In case there are specific claims, or if the case does not have any merit, then ask your lawyer to provide a summary judgment. That will hopefully resolve the issue at once. Just make sure that you attend to the matter no matter how small or untruthful it seems. Keeping quiet about a spreading viral message against you or the company could put you in deep trouble whether the rumors are true or not.
Ask Your Legal Counsel Before Making Any Statement
You have the right to remain silent as anything can be used against you. Thus, you need to ask your lawyer how you must respond if you have to give a lengthy statement about the matter. Never answer questions from the media or respond to any social media post unless you have received legal advice from your lawyer. Even a post or a reply or a very small piece of evidence could be used against you or your company in court.
Get Business Insurance
Commercial insurance is perfect for all social media lawsuits. It is also an excellent injury protection against advertising. General liability insurance can cover a lot of things like legal defense fees and court-related expenses. Thus, make sure that your policy covers anything else related to social media lawsuits.
Some Final Words
Social media can multiply the growth of your business. It can instantly turn a small business into a big one in a matter of days or weeks. However, there are copyright rules that govern social media use. Make sure that you do not have to violate the law if you have to maximize social media advertising. However, in case a lawsuit happens, the best way to protect your company is through business insurance.
At Black And Associates Insurance, we do our best in making sure that our clients are well-protected with affordable and comprehensive policies. We make sure to go the extra mile to help you with your needs. To learn more about how we can help you, please contact our agency at (509) 464-0058 or Click Here to request a free quote.
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